Great inventors engage in divergent or “wrong” thinking, which allows them to explore the full realm of possibilities for a solution - no matter how silly or far-fetched. They’re not necessarily concerned with the most logical solution, and certainly not with one that draws on “conventional wisdom.” As modern-day inventor Sir James Dyson puts it:
We’re taught to do things the right way. But if you want to discover something that other people haven’t, you need to do things the wrong way… When I was doing my vacuum cleaner, I started out trying a conventionally shaped cyclone, the kind you see in textbooks. But we couldn’t separate the carpet fluff and dog hairs and strands of cotton in those cyclones. It formed a ball inside the cleaner or shot out the exit and got into the motor. I tried all sorts of shapes. Nothing worked. So then I thought I’d try the wrong shape, the opposite of conical. And it worked.
BrightFarms is pushing ahead with very large scale an innovative urban food production, and has announced plans for the world’s largest rooftop farm in Brooklyn:
BrightFarms announces plans to build the world’s largest rooftop farm in Sunset Park, Brooklyn, making it a model for urban agriculture! For more info, click here.
100,000 Square feet of available rooftop space
1 million pounds of local produce (tomatoes, lettuces & herbs) the farm can grow
5,000 New Yorkers’ total fresh vegetable consumption needs can be met by the farm
25 full time jobs created
1.8 million gallons of storm water the farm can prevent from going into local waterways
When you consider that amount of rooftop space available in cities you can imagine something on a massive scale. New York City has approximately 900,000 buildings. If only 10,000 were suitable for rooftop gardening at half the size of the Sunset Park project, we could see 500 million pounds of produce, enough to supply 25 million people’s produce.
Hopefully this great idea will catch on coast to coast.